Starting your own blog is no small feat. It was an idea that you might have played around with for a while or a whim that you went along with one day. Committing to the blog’s success is a whole other ball game. You might know how to begin one, and you probably have a niche interested in what you have to say. However, blogging can be a real job when you garner enough attention.
Different factors affect your blog’s likelihood of getting clicks. Once it goes live, your chances of getting traffic will now depend on how hard you work for it. Aside from sharing what you have written to your network, the user experience is also known to have an effect on how search engines rank your article. Some aspects that affect your rank include how well your website can switch from someone’s phone to their laptop, the advertisements a user might find themselves subjected to, as well as your website’s security.
Device Compatibility
Having a website that is incompatible with your follower’s devices can be a great inconvenience. Even though they want to access your content and know how to get there, it is discouraging to read a blog that is not formatted in the right way for your phone or tablet, compared to how great it looks on their personal computer. Considering how most content is accessed on different portable devices, your work needs to seamlessly adapt to wherever it is viewed.
Allowing device compatibility also enhances the appreciation of the work you had done on your website. Putting in the work to make it look eye-catching and pleasing to your readers is the other half of creating content. Try working with a great website builder that can help your blog be accessible to everyone, whichever device they are on. Not only will you be able to cater to the concerns of your followers, but you will also be able to get a higher ranking when someone looks for one of your topics.
Interstitials In Your Face
Digital marketing is no longer the future of marketing – it is the present. Businesses convert physical advertisements to paperless ones, garnering as many views or clicks as having a good customer acquisition rate. Unfortunately, interstitials have an effect on how search engines perceive your blog. You could figure out other ways of advertising, like writing sponsored content.
You do not need to have a full-screen advertisement blocking your readers from what they really want to see: your content. There could also be a disconnect between the interstitial issued as well as the owner of the website. They might not completely agree with the product or service advertised. Creating sponsored content can be a much better way to get the conversion that companies need from advertising. It shows that the influencer they admire is invested in the product or service and has spoken to the company about it.
Website Security
The privacy of everyone’s data is one of modern society’s greatest concerns. That is why it makes sense for search engines to rank less secure blogs lower than those which took the extra steps to keep their readers safe. Being prepared for any attacks that your website might face is crucial to increase your rankings, as well as ease the worries of your followers.
Enhancing the security of your blog is a need if you want to keep up with the upcoming regulations on data privacy. This way, you will be able to protect yourself, your readers, and your content without having to start from zero when any new requirements come out. Work with a company that is adept in this matter so that you will no longer have to worry. Just like any business should have a safe, you need website security.
Search engines consider many other factors in determining your position during web searches. It would help if you triedbooking a consultation about core web vitals to identify with aspects of your blog that affect your ranking the most and the actions you need to increase your traffic. It will save you hours of trying to figure out what has gone wrong and why there are not enough people clicking on your website.
Your content is important, and some people will want to read it. It can aid them in their daily lives or help them find what they need to know. You only need to help them find it as soon as possible so that they will not be misguided by other blogs.
